Founded in 2015, Figg Side draws inspiration from the vibrant and diverse neighborhood of South Central, Los Angeles.

Situated near Figueroa Street, a historic area that was once known for its challenges with gang activity, drugs and prostitution, Figg Side embraces the resilience and cultural richness of LA. Our brand embodies the spirit of this community, showing its transformation and celebrating the unity, strength and creativity that have emerged from its roots. We strive to create products that reflect the vibrant energy and unique heritage of South Central, while also promoting a positive and inclusive vision for the future.